L. Tu

Marketing · with Khare · 2012

A researcher in the Science corpus: 1 paper; trusts 5 researchers and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom L. Tu trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Jeffrey Jensen Arnett
  2. Yinlong Zhang
  3. S. Wheeler
  4. Adwait Khare
  5. Jan-Benedict E M Steenkamp
  6. Jennifer L. Aaker
  7. Dana L. Alden

Who trusts L. Tu overall

  1. Adrian Brügger

Papers from L. Tu's perspective

Ordered by how strongly the researchers L. Tu trusts endorse each paper. Same corpus, a different order for every researcher.

  1. Self‐Schema Matching and Attitude Change: Situational and Dispositional Determinants of Message Elaboration
  2. Consumer attitudes toward marketplace globalization: Structure, antecedents and consequences
  3. The Impact of Accessible Identities on the Evaluation of Global versus Local Products
  4. The psychology of globalization. (American Psychologist)
  5. Social Dimensions of Consumer Distinctiveness: The Influence of Social Status on Group Identity and Advertising Persuasion
  6. You Are What They Eat: The Influence of Reference Groups on Consumers’ Connections to Brands
  7. The efficient assessment of need for cognition.
  8. Negotiating Biculturalism
  9. Emerging Adulthood: The Winding Road from the Late Teens through the Twenties
  10. Bowling alone: the collapse and revival of American community (Conference on Computer Supported Cooperative Work)

Their papers