Eva Muenkhoff

Marketing · 2011–2014

A researcher in the Science corpus: 2 papers; trusts 1 researcher and is trusted by 4 researchers here, as inferred from the citation graph.

Subfields

• Marketing — 16 citations into it; #3,397 of 6,289 by trust here, #2,717 by citations
• Organizational Behavior and Human Resource Management — 12 citations into it; #5,075 of 8,741 by trust here, #4,387 by citations

Whom Eva Muenkhoff trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

1. Wolfgang Ulaga

Who trusts Eva Muenkhoff overall

1. O. Benedettini

Papers from Eva Muenkhoff's perspective

Ordered by how strongly the researchers Eva Muenkhoff trusts endorse each paper. Same corpus, a different order for every researcher.

1. Cross-Sectional versus Longitudinal Survey Research: Concepts, Findings, and Guidelines
2. Industrial services, product innovations, and firm profitability: A multiple-group latent growth curve analysis
3. The transition from product to service in business markets: An agenda for academic inquiry
4. A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research
5. The Path to Customer Centricity
6. Common method biases in behavioral research: a critical review of the literature and recommended remedies. (Journal of Applied Psychology)
7. Accounting for common method variance in cross-sectional research designs. (Journal of Applied Psychology)
8. Assessing the Service-Profit Chain
9. Book Review : Structural Equations with Latent Variables Kenneth A. Bollen New York: Wiley, 1989, 514 pp., approx. $44.95
10. Multidimensional Constructs in Organizational Behavior Research: An Integrative Analytical Framework

Their papers

• Industrial services, product innovations, and firm profitability: A multiple-group latent growth curve analysis (2011) — 206 citations
• Revenue and Profit Implications of Industrial Service Strategies (2014) — 318 citations