The cognitive style of PowerPoint
By E. Tufte. 2003
609 citations recorded by the source corpus.
View Paper: https://www.semanticscholar.org/paper/fa7b5c1885210af75662d60fd75055ecc9c40bfc
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
- Ian M. Kinchin
- Simon Lygo-Baker
- David B. Hay
- Catherine Adams
- Catherine Johnston
- JoAnne Yates
- D. Rose
- Eric N. Wiebe
Citations in the corpus
- Universal Design for Learning in Postsecondary Education: Reflections on Principles and their Application (2006, background): “Most teachers of public speaking rightly criticize the overuse of slides in " bullet point " mode, where speakers essentially read their slides to the audience, often to the detriment of content and meaning (for a discussion of these concerns, see Tufts, 2003).”
- Eye-Tracking Students' Attention to PowerPoint Photographs in a Science Education Setting (2005, background): “will be presented in an abbreviated form, outlining the key points (Tufte, 2003).”
- The PowerPoint Presentation and Its Corollaries: How Genres Shape Communicative Action in Organizations (2004, methodology): “He has self-published a 23-page piece entitled The Cognitive Style of PowerPoint (Tufte, 2003a), in which he argues that PowerPoint “slideware” “reduces the analytical quality of presentations,” 11 “weaken[s] verbal and spatial reasoning, and almost always corrupt[s] statistical analysis” (p. 3).”
- Universities as centres of non-learning (2008, background): “PowerPoint provides direct insights into the implicit intentions of the teacher (Tufte 2003), and is a good predictor of the style of teaching that will dominate the teaching session (Kinchin 2006).”
- PowerPoint, habits of mind, and classroom culture (2006, methodology): “From a visual communications perspective, Tufte (2003b: 22) calculates ‘the PP [PowerPoint] slide format has probably the worst signal/noise ratio of any known method of communication on paper or computer screen’.”