Influences on the perceived risk of purchasing online

By Guilherme D. Pires, J. Stanton, A. Eckford. 2004

354 citations recorded by the source corpus.

Subfields: Information Systems and Management, Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/f6cbeb93d916dbcaf146b6dc3df79f452953240c

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In Information Systems and Management

In Marketing

In Organizational Behavior and Human Resource Management

Citations in the corpus

Online grocery shopping: the impact of shopping frequency on perceived risk (2016, background): “As trust has not yet fully developed, perceived risk still plays a role; hence, infrequent shoppers who perceive high risks will have lower repurchase intentions (Pires, Stanton, and Eckford 2004; Wu and Chang 2007).”
Consumer's decision to shop online: The moderating role of positive informational social influence (2011, background): “Given the perceived risk involved in online shopping [6,13], we believed that prospective online shoppers will ask the opinion of their friends or online consumer groups before they make an online purchase decision.”
What induces online loyalty? Online versus offline brand images (2009, background): “…have frequently adapted the concept of perceived risk in their examination of online shopping or purchasing in general (e.g., Choi and Lee, 2003), for particular types of products (e.g., Pires, Stanton, and Eckford, 2004), and from a particular online store (e.g., Park, Lennon, and Stoel, 2005).”
Household energy use: Applying behavioural economics to understand consumer decision-making and behaviour (2015, background): “Extensive research has examined the impact of different risk-reduction strategies (‘risk relievers’) on consumer behaviour, particularly in retail environments where perceived risk and uncertainty may prevent people from purchasing new products or services [122–128].”
The influence of perceived value on purchase intention in social commerce context (2017, neutral): “In other words, the higher risks users perceive, the less their satisfaction and purchase intention will be developed (Pires et al., 2004).”
Methods For Testing Discriminant Validity (2011, methodology): “The questionnaire had items that used a 7 point Likert scale, items which were either taken from the literature (Featherman & Pavlou, 2003; Pires et al., 2004; Forsythe et al., 2006; Crespo et al., 2009) either from in-depth interviews.”
The Relationship among Product Risk, Perceived Satisfaction and Purchase Intentions for Online Shopping (2020, background): “The decrease in consumers’ perceived risks toward online shopping increased consumers’ purchase intentions (Pires et al., 2004).”
Effects of reputation and website quality on online consumers' emotion, perceived risk and purchase intention (2013, background): “Perceived risk of purchasing products online is greater than in the offline retailing context (Pires et al., 2004).”
Understanding customers' repeat purchase intentions in B2C e‐commerce: the roles of utilitarian value, hedonic value and perceived risk (2014, background): “Perceived risk (PR) (adapted from Featherman & Pavlou (2003) and Pires et al. (2004) ) PR1 It is likely that the product I purchased on the website failed to meet the performance requirements originally intended by the purchase.”
THE INFLUENCE OF UTILITARIAN VALUE, HEDONIC VALUE, SOCIAL VALUE, AND PERCEIVED RISK ON CUSTOMER SATISFACTION: SURVEY OF E-COMMERCE CUSTOMERS IN INDONESIA (2020, background): “The more the customer feels a low risk, the more satisfaction they will feel and they will purchase (Pires et al., 2004).”