A Hierarchical Bayes Model of Primary and Secondary Demand

By Neeraj Arora, Greg M. Allenby, James L. Ginter. 1998

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  1. Chandra R. Bhat
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  3. Qiang Yang
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  5. David A. Hensher
  6. Yu Zhang
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  8. Juan de Dios Ortúzar

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