Manufacturing strategy, competitive strategy and firm performance: An empirical study in a developing economy environment
By Kwasi Amoako-Gyampah, Moses Acquaah. 2008
357 citations recorded by the source corpus.
Abstract This paper examines the relationship between manufacturing strategy and competitive strategy and their influence on firm performance. We test how competitive strategy influences manufacturing strategy and also examine the impact that manufacturing strategy and competitive strategy have on firm performance among Ghanaian manufacturing firms. We found significant and positive relationships between competitive strategy and the manufacturing strategies of cost, delivery, flexibility, and quality. The findings also indicate that quality is the only manufacturing strategy component that influences performance. Our results further show that although competitive strategy does not directly affect firm performance, it does so indirectly through quality. Thus, whether a firm chooses to pursue a cost leadership or a differentiation strategy an emphasis on quality provides the most benefits with regard to firm performance. An emphasis on quality appears to provide a means by which companies can mitigate the effects of increased competition resulting from the economic reforms within the Ghanaian manufacturing environment.
Subfields: Business and International Management, Management Information Systems, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/dd797a97649076fc824323afde851c7752a506c3
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Business and International Management
In Management Information Systems
In Strategy and Management
- Moses Acquaah
- Kwasi Amoako-Gyampah
- Jayanth Jayaram
- Dong-Young Kim
- N. Boso
- P. Sok
- Aron O'Cass
- Olli Kuivalainen
Citations in the corpus
- Total quality management practices, competitive strategies and financial performance: the case of the Palestinian industrial SMEs (2014, neutral): “In this study, the researchers use cost leadership and differentiation strategies, because they are the most commonly used strategies in the literature (Amoako-Gyampah & Acquaah, 2008; Fuentes et al., 2006).”
- EXAMINATION OF KNIFE CRIMES AGAINST WOMEN (2013, neutral): “Also, the study findings of Amoako-Gyampah and Acquaah (2008) who examined the relationship between manufacturing strategy and competitive strategy and their influence on firm performance indicate that”
- Resilience in family and nonfamily firms: an examination of the relationships between manufacturing strategy, competitive strategy and firm performance (2011, result): “These results are not surprising given the linkage between manufacturing strategy and market-based performance has not been observed consistently in the literature (Ward and Duray 2000 , Amoako-Gyampah and Acquaah 2008 ).”