Older consumers' Tv home shopping: Loneliness, parasocial interaction, and perceived convenience
By C. Lim, Youn-Kyung Kim. 2011
142 citations recorded by the source corpus.
Subfields: Literature and Literary Theory, Marketing
View Paper: https://www.semanticscholar.org/paper/d95199f38456b023dc90498be928d27e045bde12
How researchers see this paper
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In Literature and Literary Theory
In Marketing
- Charles Dennis
- Eleftherios Alamanos
- Siyoung Chung
- Hichang Cho
- Savvas Papagiannidis
- Michael Bourlakis
- Rajan Nataraajan
- Gianluigi Guido
Citations in the corpus
- Does social exclusion influence multiple channel use? The interconnections with community, happiness, and well-being (2016, background): “Four items for social exclusion reflect loneliness and lack of social interaction (Huxley et al., 2012; Lim & Kim, 2011).”
- Luxury purchasing among older consumers: exploring inferences about cognitive Age, status, and style motivations (2015, background): “The focus on luxury products is justifiable by the fact that older consumers continue to control household assets to a greater degree than younger ones (Lim & Kim, 2011).”
- Fostering Parasocial Relationships with Celebrities on Social Media: Implications for Celebrity Endorsement (2017, background): “For instance, Lim and Kim (2011) found that consumers who developed parasocial interactions with TV shopping hosts are likely to have higher levels of shopping satisfaction.”