The Complementary Effects of Market Orientation and Entrepreneurial Orientation on Profitability in Small Businesses**

By W. Baker, James M. Sinkula. 2009

958 citations recorded by the source corpus.

Subfields: Management of Technology and Innovation, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/ca9422906ae932d2d07a5db11501bec456ca090a

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In Management of Technology and Innovation

In Strategy and Management

Citations in the corpus

Entrepreneurial orientation and market orientation as drivers of product innovation success: A study of exporters from a developing economy (2013, background): “Furthermore, because export EOB and export MOB are both learning constructs (Baker and Sinkula, 2009; Wang, 2008), it is worth exploring the question of whether firms’ levels of learning orientation moderate the influence of export EOB and export MOB on export product innovation success.”
Entrepreneurial marketing and firm performance: Synthesis and conceptual development (2020, neutral): “For example, innovativeness and marketing capability dimensions of EM are driven from MO and EO respectively, and relate positively to organizational performance (e.g., Baker & Sinkula, 2009; O'Cass & Ngo, 2011; Uslay & Sheth, 2008).”
Impact of Entrepreneurial Orientation on Innovation Capability: The Mediating Role of Absorptive Capability and Organizational Learning Capabilities (2021, background): “The entrepreneurship literature has shown that those firms that are entrepreneurially oriented are characterized by innovativeness to introduce new products, proactiveness to the market, and risk-taking to explore new opportunities [52], enabling them to fit customers’ and market’s requirements thro”
Benefiting from economic crisis? Strategic orientation effects, trade-offs, and configurations with resource availability on SME performance (2020, background): “Among small businesses, the exploitation of new and emerging opportunities constitutes a primary driver of their new entries and growth (Baker and Sinkula 2009).”
Implications of customer and entrepreneurial orientations for SME growth (2013, result): “Although there is a general understanding that these constructs are somehow related to increasing firm success, empirical studies have assumed different relationships among them, have measured them differently, and thus have obtained a battery of different results (Atuahene-Gima and Ko, 2001; Baker ”
Entrepreneurial orientation and SME international performance: The mediating role of networking capability and experiential learning (2019, background): “Indeed, EO reflects how exploration and exploitation of market opportunities drive the growth objectives of the firms (Baker and Sinkula, 2009).”
Natural Environment, Market Orientation, and Firm Innovativeness: An Organizational Life Cycle Perspective (2011, background): “As such, our research question is as follows: How does a firm’s environmental policy, in concert with market orientation, impact firm innovativeness over the life cycle of the firm? Addressing this question contributes to the SME context conversations linking similar constructs, specifically Verhees”