Differential effects of atmospheric cues on emotions and loyalty intention with respect to age under online/offline environment
By Sandra Maria Correia Loureiro, Holger Roschk. 2014
151 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/bf796b55e979646ae136b2ccecdcf0e2584cc62b
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In Marketing
In Organizational Behavior and Human Resource Management
Citations in the corpus
- Asymmetric effects of customer emotions on satisfaction and loyalty in a utilitarian service context (2017, background): “Some empirical studies attempting to find a link between delight and satisfaction in more utilitarian services such as online banking (Herington & Weaven, 2007) or e-retail (Loureiro & Roschk, 2014) or call-centers (Dixon et al., 2010), find”
- Consumer emotions: Determinants and outcomes in a shopping mall (2017, result): “In line with this school of thought, several other studies (e.g. Loureiro and Roschk, 2014; Garaus and Wagner, 2016; Kim et al., 2016a, 2016b) also applied this model to understand the in-store consumer behaviour.”