When corporate social responsibility motivates employee citizenship behavior: The sensitizing role of task significance

By M. Ong, David M. Mayer, L. Tost, Ned Wellman. 2018

128 citations recorded by the source corpus.

Scholars have proposed that organizations’ corporate social responsibility (CSR) efforts are often positively associated with employees’ organizational citizenship behaviors (OCB) and have invoked identity-based mechanisms to explain this relationship. Complementing these perspectives, we develop a CSR sensitivity framework that explains how task significance, a micro-level job characteristic, can sensitize employees to their organizations’ macro-level CSR efforts, thereby strengthening the association between CSR and OCB. Across three field studies, we find that CSR and task significance interact to predict OCB, such that an organization’s CSR is more positively associated with OCB among employees who report higher task significance than among those who report lower task significance. Furthermore, we find support for prosocial motivation as a mediator of this interactive effect, but we do not find evidence for several alternative mediators. We discuss the implications of our findings for the literatures on CSR, job design, and other-oriented approaches to organizational behavior.

Subfields: Marketing, Organizational Behavior and Human Resource Management, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/aa9738cd953baeb6fef4da57af5665c4607d2930

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Nicolas Raineri
2. N. Babu
3. K. De Roeck

In Organizational Behavior and Human Resource Management

1. Nicolas Raineri
2. N. Babu
3. K. De Roeck

In Strategy and Management

1. N. Babu
2. Nicolas Raineri
3. K. De Roeck

Citations in the corpus

• Hypocritical organizations: Implications for employee social responsibility (2020, background): “9 employees’ desire to have a positive and genuine social impact, thereby making them more sensitive to the environment surrounding their prosocial actions (Grant, 2008), and those of their organization (Ong et al., 2018).”