Corporate Reputation: A Combination of Social Responsibility and Industry
By T. Melo, Álvaro Garrido-Morgado. 2012
463 citations recorded by the source corpus.
Subfields: Marketing, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/a7e529638721808350ed13d869b7d3a5f14966ad
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Marketing
- Jennifer Martínez‐Ferrero
- Corinna Dögl
- Izaskun Agirre Aramburu
- Isabel‐María García‐Sánchez
- Irune Gómez Pescador
- Shantanu Banerjee
- Kamalesh Kumar
- Giovanna Michelon
In Strategy and Management
- Jennifer Martínez‐Ferrero
- Isabel‐María García‐Sánchez
- Shantanu Banerjee
- Corinna Dögl
- Izaskun Agirre Aramburu
- Irune Gómez Pescador
- Kamalesh Kumar
- Giovanna Michelon
Citations in the corpus
- Corporate environmental responsibility, employer reputation and employee commitment: an empirical study in developed and emerging economies (2014, result): “Thus, while previous research shows that CER activities and outcomes may differ between industries (e.g. Melo and Garrido-Morgado 2012; Moura-Leite, Padgett and Galan 2012), we assume that our sample is not biased with regard to this variable.”
- Examining the Link between Strategic Corporate Social Responsibility and Company Performance: An Analysis of the Best Corporate Citizens (2013, background): “A number of researchers (McWilliams and Siegel, 2001; Sen and Bhattacharya, 2004; Porter and Kramer, 2006; Melo and Garrido-Morgado, 2011) have argued that channeling a firm’s CSR initiatives to the objectives its directors and top executives favor strengthens the firm’s long-term competitiveness…”
- Corporate Social Responsibility as a Strategic Shield Against Costs of Earnings Management Practices (2014, methodology): “commonly used methodology based on the Fortune Index (Melo and Garrido-Morgado 2012; Fombrun and Shanley 1990).”
- Determinants of corporate social responsibility disclosures: Evidence from India (2014, unknown): “…should employ CSR to enhance the reputation of their company in the eyes of its stakeholders and subsequently disclose this CSR information to in fl uence stakeholders because various stakeholders want to see positive contributions to social and environmental causes (Melo & Garrido-Morgado, 2011).”
- The Effects of Corporate Social Responsibility on Customer Loyalty: The Mediating Effect of Reputation in Cooperative Banks Versus Commercial Banks in the Basque Country (2017, background): “…namely financial outcomes (Allouche and Laroche 2005; Miras et al. 2011; Orlitzky et al. 2003; Wu 2006), reputation (Brammer and Pavelin 2006; Melo and Garrido-Morgado 2012), customer satisfaction (Alafi and Hasoneh 2012) and loyalty (Ellen et al. 2006; Kang 2014; Sen and Bhattacharya 2001;…”