Technology and the customer interface: What consumers want in the physical and virtual store

By Raymond Burke. 2002

1,054 citations recorded by the source corpus.

Subfields: Information Systems and Management, Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/9a7d33900058f5b2a66f9f953634d6dda7b71000

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Information Systems and Management

In Marketing

In Organizational Behavior and Human Resource Management

Citations in the corpus

A consumer perspective of E-service quality (2005, background): “This finding is consistent with prior studies in convenience [ 21 ], [134].”
An investigation into the acceptance of online banking in Saudi Arabia (2009, background): “Many studies recognise that demographic factors impact heavily on consumer attitudes and behaviour regarding online banking (Alagheband, 2006; Sathye, 1999; Lai and Li, 2005; Lassar et al., 2005; Eastin, 2002; Lee and Lee, 2001; Burke, 2002).”
The mediating effects of perception and emotion: Digital signage in mall atmospherics. (2010, background): “Shoppers tend to consider that they would benefit from technological innovations such as electronic shelf-edge displays (a special case of digital signage) and product information kiosks (which parallel digital signage) (Burke, 2002).”
Cognitive, demographic, and situational determinants of service customer preference for personnel-in-contact over self-service technology (2007, background): “As a consequence, many consumers are becoming increasingly familiar with self-service technologies (Burke, 2002).”
The effects of retail channel integration through the use of information technologies on firm performance (2012, background): “Hence, multichannel retailers who can effectively manage their integrated service operations are deemed to be more capable of fulfilling the consumers’ demands (Burke, 2002; Weinberg et al., 2007).”
Engaging customers during a website visit: a model of website customer engagement (2016, background): “…exploration potential, or the website’s ability to replicate the experience of abundance of a real retail environment, differs from informational exploration potential, or the provision and storage of vast amounts of searchable information (Burke, 2002) from both marketer and non-marketer sources.”
Evaluating Anthropomorphic Product Recommendation Agents: A Social Relationship Perspective to Designing Information Systems (2009, background): “com, are getting increasingly popular among online shoppers who rely on the Internet to search for product information and evaluate a large number of alternatives [19].”
Service Quality in Multichannel Services Employing Virtual Channels (2006, background): “This has been supported by recent research that found that on-line customers use different channels for different purposes (Black et al. 2002; Burke 2002) and that they are in a different frame of mind and require different informational needs depending on the channel of service delivery (Burke…”
What drives consumers to shop online? A literature review (2004, background): “Four relevant demographic factors – age, gender, education, and income – (Burke, 2002) have a significant moderating effect on the relationship between the three basic determinants “ease of use”, “usefulness”, and “enjoyment” and consumers’ attitude toward online shopping.”
Investigating the Influence of the Functional Mechanisms of Online Product Presentations (2007, background): “A key concern related to current online shopping is that consumers cannot feel, touch, and try products as they are able to do in physical shopping environments (Burke 2002, Peterson et al. 1997).”