Airline choice, switching costs and frequent flyer programmes
By Fredrik Carlsson, Åsa Löfgren. 2006
114 citations recorded by the source corpus.
Subfields: Economics and Econometrics, Marketing
View Paper: https://www.semanticscholar.org/paper/8594aeca06c9fcdeb24b31c2ca6b3e0d17344e0e
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Economics and Econometrics
In Marketing
- Tammo H. A. Bijmolt
- M. Dorotic
- Peter C. Verhoef
- Marc van Essen
- Katherine N. Lemon
- Ruth N. Bolton
- S. Gechert
- Yuping Liu
Citations in the corpus
- Loyalty Programmes: Current Knowledge and Research Directions* (2012, background): “An LP may increase customer retention and relationship duration by creating economic or psychological switching barriers (Carlsson and Löfgren 2006; Klemperer 1987; Wendlandt and Schrader 2007).”