Uses and Gratifications of Social Media: A Comparison of Facebook and Instant Messaging

By Anabel Quan-Haase, Alyson Leigh Young. 2010

1,253 citations recorded by the source corpus.

Subfields: Communication, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/8423ac0b397329ad53605d1e8e1cdd5f9b4cade8

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Communication

In Sociology and Political Science

Citations in the corpus

Exploring the influential factors in continuance usage of mobile social Apps: Satisfaction, habit, and customer value perspectives (2016, background): “When one social App gains popularity among group users, then its daily use becomes steady, and it may even diminish the use of other social Apps (Quan-Haase and Young, 2010).”
Love me Tinder: Untangling emerging adults' motivations for using the dating application Tinder (2017, neutral): “2.2 Antecedents of Tinder Motivations Studies have found gender and age differences in users’ physical, social and psycho- social motivations to use online tools (Barker, 2009; Quan-Haase & Young, 2010).”
Uses and gratifications of social networking sites for bridging and bonding social capital: A comparison of Facebook, Twitter, Instagram, and Snapchat (2017, background): “In particular, two trends of SNS use have been identified: first, the majority of people use two or more SNSs simultaneously because each has its unique features and purposes (Brandtzaeg, 2012); and second, people increasingly embrace SNSs as tools for both communication and information, which help ”
Uses and Gratifications of digital photo sharing on Facebook (2016, positive): “As younger Facebook users are more technology-oriented and use Facebook and its features more frequently, and the topic is often part of their routine discussions with their fellows, they are rather more aware of what to disclose and to whom (Madden et al., 2013; Quan-Haase & Young, 2010).”
Facebook addiction among female university students (2011, background): “Foregger (2008) in her study on the uses and gratifications of Facebook found that there were nine motives relate to the use of social network site such as passing-time, social information, utilities and upkeep, channel use, marketplace, maintain, and establish old ties, social comparison,…”
Setting the future of digital and social media marketing research: Perspectives and research propositions (2020, background): “At the same time, it is important to recognize that research repeatedly indicates that people derive tremendous benefits from being on social media (Quan-Haase & Young, 2010; Hemsley, Jacobson, Gruzd, & Mai, 2018).”
Why Do Academics Use Academic Social Networking Sites (2017, background): “Many users seem to visit social networks because they are bored and not necessarily because they need to know something or wish to indulge in some form of social activity (Kaye, 1998; Quan-Haase & Young, 2010).”
Facebook use, envy, and depression among college students: Is facebooking depressing? (2015, background): “…likely users than males (Hargittai, 2007; McAndrew & Jeong, 2012); younger people are heavier users than older generations (McAndrew & Jeong, 2012; Quan-Haase & Young, 2010); and that extroverted individuals are more likely to create Facebook accounts than introverts (Glynn, Huge, & Hoffman,…”
Digital Stress over the Life Span: The Effects of Communication Load and Internet Multitasking on Perceived Stress and Psychological Health Impairments in a German Probability Sample (2017, background): “Other factors such as affective gratifications, media enjoyment, convenience, and efficiency, as well as habitual media use have been identified as additional drivers of social media use and Internet multitasking (Hwang et al., 2014; Quan-Haase & Young, 2010; Zhang & Zhang, 2012).”
Uses and Gratifications of Problematic Social Media Use Among University Students: a Simultaneous Examination of the Big Five of Personality Traits, Social Media Platforms, and Social Media Use Motives (2018, background): “Moreover, individuals use social media to obtain gratifications such as passing time, sociability, and social information (Quan-Haase and Young 2010).”
Is this for me? How Consumers Respond to Personalized Advertising on Social Network Sites (2015, background): “SNSs are primarily used to pass time and for amusement, next to relationship maintenance (Ku, Chu, and Tseng 2013; Quan-Haase and Young 2010).”
Gratifications of using Facebook, Twitter, Instagram, or Snapchat to follow brands: The moderating effect of social comparison, trust, tie strength, and network homophily on brand identification, brand engagement, brand commitment, and membership intention (2017, background): “Drawing from UGT and building upon previous empirical findings (Quan-Haase and Young, 2010), the present study posited that frequent users of Facebook, Twitter, Instagram, and Snapchat would derive different gratifications from their use (passing time, showing affection, following fashion, sharing…”