Give Them Something to Smile About: A Marketing Strategy for Recruiting and Retaining Volunteers

By Katherine A. Karl, Joy Peluchette, L. Hall. 2008

110 citations recorded by the source corpus.

Subfields: Demography, Gender Studies, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/7a184daba21f86d0fb1fbb345d0d3a1a153a3c01

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Demography

1. M. Meeks
2. Eric Lamm

In Gender Studies

1. John W. Michel
2. Michael J. Tews
3. M. Meeks
4. David G. Allen
5. Eric Lamm

In Sociology and Political Science

1. John W. Michel
2. David G. Allen
3. Michael J. Tews
4. J. Kwon
5. Y. Choi
6. M. Meeks
7. Wansoo Kim
8. Eric Lamm

Citations in the corpus

• Workplace fun: the moderating effects of generational differences (2009, background): “This challenges managers to motivate workers beyond the bare minimum task requirements, leading to the possibility of using workplace fun to motivate this group ( Karl et al. , 2008”
• Fun and friends: The impact of workplace fun and constituent attachment on turnover in a hospitality context (2014, background): “Finally, with a sample of volunteers, Karl et al. (2008) demonstrated that experienced fun was positively related to job satisfaction and negatively related to turnover intentions.”
• Effects of attitudes vs experience of workplace fun on employee behaviors: Focused on Generation Y in the hospitality industry (2013, background): “As mentioned earlier, managers believe the possibility of motivating Gen Yers by creating fun work environment (Karl et al., 2008).”