“Futurizing” smart service: implications for service researchers and managers

By Nancy Wuenderlich, Kristina Heinonen, Amy L. Ostrom, Lia Patrício, Rui Soucasaux Sousa, C. Voss, Jos G. A. M. Lemmink. 2015

305 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/77b8d686e5959c0100a94ef2cd76423548949e55

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In Marketing

  1. Jay Kandampully

In Organizational Behavior and Human Resource Management

  1. Jay Kandampully

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