Social interaction via new social media: (How) can interactions on Twitter affect effectual thinking and behavior?

By Eileen Fischer, A. Reuber. 2011

799 citations recorded by the source corpus.

Subfields: Communication, Management of Technology and Innovation, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/4153ca404d3671212af7d7d40185ef86bd8c74a4

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In Communication

In Management of Technology and Innovation

In Sociology and Political Science

Citations in the corpus

Evaluating the influence of YouTube advertising for attraction of young customers (2016, background): “The social media environment advertising by presenting pleasant entertainment is capable of enhancing consumer hedonic needs (Fischer & Reuber, 2011; Edwards, Li, & Lee, 2002a, 2002b).”
The Rise of an Athlete Brand: Factors Influencing the Social Media following of Athletes (2020, positive): “The reason may be that the microblogging nature of Twitter (Fischer & Reuber, 2011), which allows for more team-athlete interactions such as tagging and retweeting, gives consumers alternative options to verify the authenticity of the athlete.”
The digital transformation of innovation and entrepreneurship: Progress, challenges and key themes (2019, background): “Different types of digital affordances might operate or assume relevance at different levels—for example, affordances associated with social media may hold implications for different types of actors (individuals, organizations, and communities) in different innovation (use) contexts (e.g., Cabiddu e”
Social media adoption: The role of media needs and innovation characteristics (2015, background): “Evidence from past studies have so far little emphasized the technology innovation characteristics, which represent added value to the social media (Cheung et al., 2010; Shin & Shin, 2011; Fischer & Reuber, 2011).”
An Effectual Approach to International Entrepreneurship: Overlaps, Challenges, and Provocative Possibilities (2014, positive): “However, only recently, studies have started to explore broader empirical measures of effectuation (Brettel, Mauer, Engelen, & Kuepper, 2012; Chandler, DeTienne, McKelvie, & Mumford, 2011) and how it may affect firm performance (Fischer & Reuber, 2011; Read et al., 2009).”
Exploring environmental entrepreneurship: : Identity coupling, venture goals, and stakeholder incentives (2016, background): “Statements such as above offer a wide gambit of incentives so that a variety of stakeholders can self-select into the process and even interpret the goals to their liking (Fischer and Reuber, 2011; Sarasvathy and Dew, 2005b).”
Social media for knowledge-sharing: A systematic literature review (2018, background): “Social interactivity is one key activity of a new dynamic drive, caused by the emergence of social media tools that ultimately result in the building of communications and knowledge-exchange platforms (Fischer and Reuber, 2011).”
Digital Entrepreneurship: Toward a Digital Technology Perspective of Entrepreneurship (2017, background): “Similarly, Fischer and Reuber (2011) adopted the effectuation perspective and examined how social interac-tions—speciﬁcally, interactions via social media (Twitter)—impacted effectual processes and thereby the formation of entrepreneurial opportunities.”
The effect of social networking sites and absorptive capacity on SMES’ innovation performance (2016, background): “…such as Facebook as social networking, You Tube as video sharing, Pinterest as picture sharing, LinkedIn as professional networking, Blogs as weblogs, Foursquare as location-based social networking website, and Twitter as microblogging (Fisher and Reuber 2011; Schmallegger and Carson 2008).”
Artificial Intelligence and Entrepreneurship: Implications for Venture Creation in the Fourth Industrial Revolution (2020, neutral): “(Andreassen et al., 2017; Douglas & Shepherd, 2002; Fischer & Reuber, 2011; Fleming, 2018; Garbuio & Lin, 2019; Glikson & Woolley, in press; Gregory et al., in press; Hoynes & Rothstein, 2019; Ireland et al., 2003; Kronblad, in press; Kumar et al., 2019; Nambisan et al., 2019; Salomons, 2018;…”
Toward An Integration of the Behavioral and Cognitive Influences on the Entrepreneurship Process (2016, background): “…sought to specific sources, such as (1) leveraging new social media forms to talk with customers about new ideas or environmental conditions (e.g., Fischer and Reuber, 2011) or (2) distinguishing the value of involving different types of customers, such as lead users versus followers, in…”