Subliminal priming and persuasion: Striking while the iron is hot

By E. Strahan, S. Spencer, M. Zanna. 2002

309 citations recorded by the source corpus.

Subfields: Applied Psychology, Literature and Literary Theory, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/3a61e6119426a3b3f67de8b4bd683472526dff5b

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In Applied Psychology

In Literature and Literary Theory

In Sociology and Political Science

Citations in the corpus

PerCePtion in the serviCe of goAl Pursuit: motivAtion to AttAin goAls enhAnCes the PerCeived size of goAl-instrumentAl oBjeCts (2008, result): “…the representation of the deprivation-reducing behavior (e.g., drinking) may have to be accessible for motivated goal-directed behavior to occur (Strahan et al., 2002; Veltkamp et al., in press) This notion is in line with data in research on nonconscious goal pursuit (for an overview, see…”
23 Ways to Nudge: A Review of Technology-Mediated Nudging in Human-Computer Interaction (2019, background): “A different way to reinforce a behavior is through the priming of behavioral concepts subliminally, that is below levels of consciousness [86].”
Unconscious Affective Reactions to Masked Happy Versus Angry Faces Influence Consumption Behavior and Judgments of Value (2005, background): “In fact, drinking is often used in social and biological psychology to explore such basic processes (Edwards, 1990; Laeng, Berridge, & Butter, 1993; Strahan, Spencer, & Zanna, 2003 ).”
Positive affect as implicit motivator: on the nonconscious operation of behavioral goals. (2005, result): “One effective way of varying the strength of goal wanting is by inducing needs or taking advantage of relative deprivation, as has been done in recent research on motivational effects in drinking behavior (e.g., Aarts, Dijksterhuis, & De Vries, 2001; Strahan, Spencer, & Zanna, 2002 ).”
Effects of subliminal priming of self and God on self-attribution of authorship for events (2008, background): “Such priming could even ensue from subliminal sources, as conscious attention can be guided readily by unconscious primes (e.g., Dijksterhuis, 2004; Strahan, Spencer, & Zanna, 2002 ).”
The Nature and Role of Affect in Consumer Behavior (2008, methodology): “Using such a procedure, for example, Strahan, Spencer, and Zanna (2002) found that aff ective stimuli can infl uence positive/negative assessments even without producing a measurable eff ect on people’s aff ective experiences (i.e., reported feelings).”
Content and process priming: A review ☆ (2014, unknown): “Recall that Strahan et al. (2002) found that drinking-related word primes only increased consumption of a beverage when participants were thirsty.”
Priming Effects of Television Food Advertising on Eating Behavior (2009, unknown): “The unconscious nature of these influences is further established by studies in which primes of thirst-related words or smiling faces, presented subliminally outside of the participant’s conscious awareness, increased beverage consumption among thirsty individuals ( Strahan, Spencer, & Zanna, 2002; ”