Andreas Marcus Gohs

2015

A researcher in the Science corpus: 1 paper; trusts 1 researcher and is trusted by 0 researchers here, as inferred from the citation graph.

Whom Andreas Marcus Gohs trusts

Their strongest outbound trust, strongest first, inferred from their citations.

1. Frank M. Bass (in Management Science and Operations Research)

Papers from Andreas Marcus Gohs's perspective

Ordered by how strongly the researchers Andreas Marcus Gohs trusts endorse each paper. Same corpus, a different order for every researcher.

1. Comments on "A New Product Growth Model for Consumer Durables"
2. Riding the Saddle: How Cross-Market Communications Can Create a Major Slump in Sales
3. Planning Marketing-Mix Strategies in the Presence of Interaction Effects
4. The Category-Demand Effects of Price Promotions
5. The Long-Term Effects of Price Promotions on Category Incidence, Brand Choice, and Purchase Quantity
6. A New Product Growth for Model Consumer Durables (Management Sciences)
7. Semiparametric Analysis to Estimate the Deal Effect Curve
8. An Introduction to Modern Bayesian Econometrics
9. The Emergence of Market Structure in New Repeat-Purchase Categories: The Interplay of Market Share and Retailer Distribution
10. Reasoning About Competitive Reactions: Evidence from Executives

Their papers

• The choice of Bass model coefficients to forecast diffusion for innovative products: An empirical investigation for new automotive technologies (2015) — 157 citations