K. U. Rao

Management Science and Operations Research · 2010

A researcher in the Science corpus: 1 paper; trusts 1 researcher and is trusted by 0 researchers here, as inferred from the citation graph.

Subfields

Whom K. U. Rao trusts overall

Their strongest outbound trust, strongest first, inferred from their citations.

  1. Frank M. Bass

Who trusts K. U. Rao overall

  1. S. Roper
  2. M. Yaqoot

Papers from K. U. Rao's perspective

Ordered by how strongly the researchers K. U. Rao trusts endorse each paper. Same corpus, a different order for every researcher.

  1. A New Product Growth for Model Consumer Durables (Management Sciences)
  2. Riding the Saddle: How Cross-Market Communications Can Create a Major Slump in Sales
  3. An Introduction to Modern Bayesian Econometrics
  4. Planning Marketing-Mix Strategies in the Presence of Interaction Effects
  5. The Emergence of Market Structure in New Repeat-Purchase Categories: The Interplay of Market Share and Retailer Distribution
  6. Reasoning About Competitive Reactions: Evidence from Executives
  7. The Category-Demand Effects of Price Promotions
  8. The Long-Term Effects of Price Promotions on Category Incidence, Brand Choice, and Purchase Quantity
  9. Bayesian Statistical Modelling (Technometrics)
  10. Bayesian Statistics and Marketing

Their papers