Ling Peng
Marketing · with Cui · 2017–2020
A researcher in the Science corpus: 2 papers; trusts 2 researchers and is trusted by 0 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 27 citations into it
- Experimental and Cognitive Psychology — 17 citations into it
Whom Ling Peng trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Papers from Ling Peng's perspective
Ordered by how strongly the researchers Ling Peng trusts endorse each paper. Same corpus, a different order for every researcher.
- Beauty and the Beholder: Toward an Integrative Model of Communication Source Effects
- The Match-Up Hypothesis: Physical Attractiveness, Expertise, and the Role of Fit on Brand Attitude, Purchase Intent and Brand Beliefs
- Reconsidering Baron and Kenny: Myths and Truths about Mediation Analysis
- Maxims or myths of beauty? A meta-analytic and theoretical review. (Psychological bulletin)
- Examining the Relationship Between Reviews and Sales: The Role of Reviewer Identity Disclosure in Electronic Markets (Information systems research)
- Universal dimensions of social cognition: warmth and competence. (Trends in Cognitive Sciences)
- Penalties for success: reactions to women who succeed at male gender-typed tasks.
- Sex similarities and differences in preferences for short-term mates: what, whether, and why. (Journal of Personality and Social Psychology)
- Predicting Election Outcomes from Positive and Negative Trait Assessments of Candidate Images
- First Impressions (Science)
Their papers
- The Faces of Success: Beauty and Ugliness Premiums in e-Commerce Platforms (2020) — 156 citations
- The signaling effect of management response in engaging customers: A study of the hotel industry (2017) — 148 citations