The effect of life values and materialism on buying counterfeit products

By Adrian Furnham, Halldor Valgeirsson. 2007

171 citations recorded by the source corpus.

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Faking it: Personality and individual difference predictors of willingness to buy counterfeit goods (2009, unknown): “A smaller body of research has also examined the association between WBCG and such variables as adventure-seeking (Perez et al., 2007), value consciousness (Ang et al., 2001), materialist values (Chuchinprakarn, 2003; Furnham and Valgeirsson, 2007 ), and moral intentions (Tan, 2002), although this ”
Consumers' willingness to knowingly purchase counterfeit products (2009, background): “The International Anti-Counterfeiting Coalition estimates that counterfeiting is responsible for US$200 billion a year in lost jobs, unpaid taxes and lost sales ( Furnham and Valgeirsson, 2007”
Identifying moderators of brand attachment for driving customer purchase intention of original vs counterfeits of luxury brands (2016, background): “Relations among purchase of counterfeits andmaterialism are suggested by Chuchinprakarn (2003), Furnham and Valgeirsson (2007), Kozar and Marcketti (2011) and Yoo and Lee (2009).”
Counterfeit proneness: Conceptualisation and scale development (2011, background): “However, this perspective does not explain why even higher-income individuals sometimes purchase counterfeit products (Furnham & Valgeirsson, 2007 ).”