Effects of an online virtual community on customer loyalty and travel product purchases.
By Woo Gon Kim, Changho Lee, S. Hiemstra. 2004
352 citations recorded by the source corpus.
Subfields: Information Systems and Management, Organizational Behavior and Human Resource Management, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/e07e46134e07af9417ef31c57ffa7b33df91351e
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In Information Systems and Management
In Organizational Behavior and Human Resource Management
In Sociology and Political Science
Citations in the corpus
- Customers' need for uniqueness theory versus brand congruence theory: The impact on satisfaction with social network sites (2020, neutral): “personality has long been found to reinforce and strengthen self-concept and self-expressiveness (e.g. Aaker, 1997; Kim et al., 2004; Malär et al., 2011).”
- The Influence of On-Line Brand Community Characteristics on Community Commitment and Brand Loyalty (2008, background): “Community builders need to provide beneficial products to retain existing community members and attract potential members [28].”
- Helpful Reviewers in TripAdvisor, an Online Travel Community (2011, background): “Online communities need a critical member mass for communication, information, and entertainment (Kim et al., 2004; Wang & Fesenmaier, 2004).”
- Tourists’ Experiences with Smart Tourism Technology at Smart Destinations and Their Behavior Intentions (2019, background): “W. G. Kim, Lee, and Hiemstra (2004) state that there is a significant relationship between informativeness and tourists’ perceptions of the destination.”
- The role of online and offline features in sustaining virtual communities: an empirical study (2007, background): “In an online travel community setting, Kim et al. (2004) also found that sense of belonging is considered a very important factor for community members’ loyalty.”
- Understanding Knowledge Sharing in Online Travel Communities (2014, background): “…travelers consult online communities to get first-hand information acquired and shared by other members regarding destinations to visit, hotels to stay at, methods of travel, as well as excursions and activities (Arsal et al., 2010; Feng & Morrison, 2007; Ip et al., 2010; W. G. Kim et al., 2004).”
- Can we get from liking to buying? Behavioral differences in hedonic and utilitarian Facebook usage (2013, background): “Those with utilitarian motivations may be more likely to seek value from what they achieve through their use of the community, such as meeting information needs through browsing (Kim et al. 2004).”
- Residents as Travel Destination Information Providers: An Online Community Perspective (2010, background): “…of online travel community activ ity (Wang and Fesenmaier 2003), sense of virtual community’s effect on loyalty and travel product purchase (Kim, Lee, and Hiemstra 2004), and the influence of trust and interactivity on flow experience and online travel community members’ pur chase…”