How to reduce perceived risk when buying online: The interactions between intangibility, product knowledge, brand familiarity, privacy and security concerns

By M. Nepomuceno, Michel Laroche, Marie-Odile Richard. 2014

299 citations recorded by the source corpus.

Subfields: Information Systems and Management, Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/ca9ffde6b6452041127bc03eed2be32d5a6f6375

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Information Systems and Management

  1. V. Pitardi
  2. G. Mortimer
  3. Lynda Andrews
  4. S. M. Fazal e Hasan
  5. Jillian D. Martin
  6. Michael D. Williams
  7. Hannah R. Marriott
  8. Nripendra P. Rana

In Marketing

  1. V. Pitardi
  2. G. Mortimer
  3. Lynda Andrews
  4. S. M. Fazal e Hasan
  5. Jillian D. Martin
  6. Michael D. Williams
  7. Hannah R. Marriott

In Sociology and Political Science

  1. V. Pitardi
  2. G. Mortimer
  3. Lynda Andrews
  4. S. M. Fazal e Hasan
  5. Jillian D. Martin
  6. Michael D. Williams
  7. Hannah R. Marriott
  8. Nripendra P. Rana

Citations in the corpus