Market orientation and performance: a meta‐analysis
By Aviv Shoham, Gregory M. Rose, F. Kropp. 2005
280 citations recorded by the source corpus.
Subfields: Accounting, Organizational Behavior and Human Resource Management, Strategy and Management
View Paper: https://www.semanticscholar.org/paper/c422ca4dee1fa14ad134e5da57a2900b3132c3d0
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Accounting
In Organizational Behavior and Human Resource Management
- J. Fahy
- J. González‐Benito
- Ó. González-Benito
- Pablo Muñoz-Gallego
- Michael H. Morris
- A. Foley
- Susan M. T. Coombes
- Minet Schindehutte
In Strategy and Management
- J. Fahy
- J. González‐Benito
- Ó. González-Benito
- Pablo Muñoz-Gallego
- Michael H. Morris
- A. Foley
- Susan M. T. Coombes
- Minet Schindehutte
Citations in the corpus
- Role of entrepreneurship and market orientation in firms' success (2009, background): “Recent reviews (e.g. Langerak, 2003; Rodrı́guez-Cano et al., 2004; González-Benito and González-Benito, 2005; Kirca et al., 2005; Shoham et al., 2006) suggest that most studies find a positive relationship between market orientation and performance, which has provoked empirical generalisations.”
- Seeing market orientation through a capabilities lens (2009, background): “Empirical support is equivocal (Gray and Hooley, 2002; Langerak, 2003) with the predictive ability of the construct on performance dependent on a number of situational characteristics such as the scale chosen to measure market orientation, the cultural context of the study, the industry context, and”
- Antecedents and Outcomes of Entrepreneurial and Market Orientations in a Non-profit Context: Theoretical and Empirical Insights (2007, background): “Empirical work in the for-profit sector has identified a similar relationship between market orientation and performance (e.g., Agarwal et al., 2003; Kirca et al., 2005; Shoham et al., 2005).”