Identity‐based motivation and consumer behavior

By D. Oyserman. 2009

217 citations recorded by the source corpus.

Subfields: Marketing, Social Psychology, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/b826b462a8b361ab6d55d770c4e9b7d60f069d39

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Citations in the corpus

Circular economy engagement: Altruism, status, and cultural orientation as drivers for sustainable consumption (2021, background): “CE behavior needs to be congruent with identity-based motivation (Oyserman, 2009; Shavitt et al., 2009) in a way that alternative ways of sustainable production and consumption reflect consumers’ cultural values and altruism types to improve sustainability.”
Not Just Any Path: Implications of Identity-Based Motivation for Disparities in School Outcomes. (2013, methodology): “…difficulty if difficulty is understood as meaning that the identity is important and decreases with experienced difficulty if difficulty is understood as meaning that the identity is impossible to attain (Oyserman, 2007, 2009a; Oyserman, Brickman, et al., 2006; Oyserman, Bybee, et al., 2006).”
Identity-Based Motivation (2014, background): “…by articulating these three foci, termed dynamic construction, action-readiness, and interpretation of difficulty, IBM also focuses attention on the likely circumstances in which (“when”) and the processes by which (“how”) identities do matter for behavior (Oyserman, 2007, 2009a, 2009b).”
Witnessing change: Dynamic norms help resolve diverse barriers to personal change (2019, background): “…with those identities across a wide range of domains, including political behavior (Bryan, Walton, Rogers, & Dweck, 2011), health behavior (Berger & Rand, 2008; Oyserman, Fryberg, & Yoder, 2007), and consumer behavior (Oyserman, 2009), among others (Miller, Brickman, & Bolen, 1975; Oyserman, 2015).”
Appraising the influence of pro-environmental self-identity on sustainable consumption buying and curtailment in emerging markets: Evidence from China and Poland (2017, unknown): “Hence, once a pro-environmental behavioral choice becomes identity-syntonic, this behavior becomes automatized (Bryan, et al., 2013; Oyserman, 2009).”
Consumers and Artificial Intelligence: An Experiential Perspective (2020, unknown): “…consumers are likely to feel misunderstood when they perceive the identity implied by the AI’s output as incorrect, either because it is factually inaccurate or because it is based only on one identity, whereas most individuals identify with a host of personal and social selves (Oyserman 2009).”
Advancing sustainable consumption in the UK and China: the mediating effect of pro-environmental self-identity (2015, unknown): “The contribution of sustainable consumption resides in its more citizenly perspective of fairness, equality and stewardship (Peatie & Peattie, 2009; Prothero et al., 2011), where individuals only consume their ‘earth share’ of the planets resources (Peattie & Collins, 2009).”
Seeing the Destination AND the Path: Using Identity‐Based Motivation to Understand and Reduce Racial Disparities in Academic Achievement (2017, background): “Identity-based motivation theory is a social psychological theory of motivation and goal pursuit that explains when and in which situations people’s identities motivate them to take action toward their goals (Oyserman, 2007, 2009a, 2013, 2015).”
The Effects of a Female Role Model on Academic Performance and Persistence of Women in STEM Courses (2016, background): “Research on IdentityBased Motivation (Oyserman, 2009) has illustrated that perceiving a strong connection with one’s future self may enhance motivation.”
Identity‐Based Motivation: Implications for Health and Health Disparities (2014, methodology): “…ways, but that the effect of identity can be difficult to see because what an identity means, which strategies feel congruent with that identity, and how difficulties along the way are interpreted are dynamically created in context (Oyserman, 2007, 2009a, b; Oyserman et al., 2012).”
An Identity-Based Motivation Framework for Self-Regulation (2017, background): “We do so now, following Oyserman et al. (2012; based on Oyserman, 2009a), defining self, self-concept, and identity as nested constructs.”