Psychological Indicators of Innovation Adoption: Cross-Classification Based on Need for Cognition and Need for Change

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A short form of the Maximization Scale: Factor structure, reliability and validity studies (2008, methodology): “We used a short version of the NFC scale (Wood & Swait, 2002), which consists of five reverse-scored items measuring peoples’ tendency to engage in and enjoy thinking in general.”
Understanding Technology Adoption: Theory and Future Directions for Informal Learning (2009, background): “For example, some research suggests that there may be personality traits that predispose certain people to adopt innovations and/or adopt them more quickly than others (Agarwal & Prasad, 1998b; Wood & Swait, 2002).”
Consumer innovativeness and its correlates: A propositional inventory for future research (2011, methodology): “Wood and Swait (2002) measure the underlying bases for innate innovativeness using two subscales reflecting the cognitive and sensory components: need for cognition and need for change.”
Entrepreneurial characteristics in Switzerland and the UK: A comparative study of techno-entrepreneurs (2009, background): “In recent years, there has been considerable interest and debate about innovativeness (e.g., Goldsmith and Hofacker 1991; Im et al. 2003; Venkatraman and Price 1990; Wood and Swait 2002; Yang 2005).”