Nonmarket strategy research through the lens of new institutional economics: An integrative review and future directions

By S. Dorobantu, Aseem Kaul, Bennet A. Zelner. 2017

370 citations recorded by the source corpus.

Subfields: Organizational Behavior and Human Resource Management, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/6505cb7fda724220675179d6956319413e952ad3

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Organizational Behavior and Human Resource Management

1. J. Rigtering
2. Bilgehan Uzunca
3. Pinar Ozcan

In Strategy and Management

1. J. Rigtering
2. Bilgehan Uzunca
3. Pinar Ozcan
4. Kathleen M. Eisenhardt

Citations in the corpus

• Entrepreneurship in emerging economies (2020, neutral): “Note that our notion of nonmarket logics is conceptually distinct from the related notion of nonmarket strategies (e.g., Dorobantu et al. 2017), which refers to purposive, self-interested action by established firms, acting alone or in concert, in less developed institutional contexts.”
• Sharing and Shaping: A Cross-Country Comparison of How Sharing Economy Firms Shape Their Institutional Environment to Gain Legitimacy (2018, methodology): “28 asymmetric advantages (Dorobantu et al., 2017), eliciting strong reactions from incumbents and other stakeholders in the process.”
• Supplier Encroachment with a Dual‐Purpose Retailer (2021, neutral): “Such differentiation enables a firm to gain a competitive advantage through enhanced brand loyalty or “warm glow" (Arya et al. 2019, Dorobantu et al. 2017).”