Symbolic Value of Foreign Products in the People's Republic of China

By Lianxi Zhou, M. Hui. 2003

337 citations recorded by the source corpus.

Subfields: Food Science, Marketing, Social Psychology

View Paper: https://www.semanticscholar.org/paper/444b7d76d87bc579377ac3187fe9d2acdbcf1679

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Food Science

1. Kelly J. Chapman
2. J. Beck
3. Robert W. Palmatier
4. Piyush Sharma
5. Xiaoling Guo

In Marketing

1. Xiaoling Guo
2. Kelly J. Chapman
3. J. Beck
4. Robert W. Palmatier
5. Piyush Sharma

In Social Psychology

1. Xiaoling Guo
2. Kelly J. Chapman
3. J. Beck
4. Robert W. Palmatier
5. Piyush Sharma

Citations in the corpus

• Understanding Relationship Marketing and Loyalty Program Effectiveness in Global Markets (2015, positive): “Similar to cue-based habits, cognitive lock-in, which refers to cognitive barriers created by brand-specific Relationships with foreign brands enhance prestige in emerging economies as foreign brands are symbolic of achievement (Zhou and Hui 2003).”
• Country of origin effects in developed and emerging markets: Exploring the contrasting roles of materialism and value consciousness (2011, background): “…in these markets have also experienced shortages and rationing of essential goods such as food, milk, and fuel for a long time, as well as suffering from excessive bureaucracy, corruption, high inflation rates, and poor infrastructure (Batra et al., 2000; Manrai et al., 2001; Zhou & Hui, 2003).”
• Living in a Global World: Influence of Consumer Global Orientation on Attitudes toward Global Brands from Developed versus Emerging Countries (2013, background): “A large body of literature proposes that consumers in emerging markets prefer foreign brands to local products to obtain social status, social conformity, and wealth expression (Batra et al. 2000; Ger and Belk 1996; Wang and Yang 2008; Zhou and Hui 2003).”