The relative influence of packaging, labelling, branding and sensory attributes on liking and purchase intent: Consumers differ in their responsiveness

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Online, face-to-face and telephone surveys—Comparing different sampling methods in wine consumer research (2013, background): “Please cite this article as: Szolnoki, G., Hoffmann, D., Online, face-to-face consumer research. Wine Economics and Policy (2013), http://dx.”
Organic wine purchase behaviour in Germany: Exploring the attitude-behaviour-gap with data from a household panel (2018, background): “Not accounting for consumer heterogeneity could generate misleading conclusions, as differences between consumer characteristics can cancel each other out on an aggregated level (Mueller & Szolnoki, 2010).”
Eco-Premium or Eco-Penalty? Eco-Labels and Quality in the Organic Wine Market (2012, methodology): “Potentially important label attributes that may not be accounted for are label images, color, and back-label information (Mueller & Szolnoki, 2010; Mueller Loose & Szolnoki, 2012).”
The importance of wine attributes for purchase decisions: A study of Italian consumers’ perception (2013, background): “As a matter of fact, these consumers usually show a closer bound with the products, look for more information about wine and tend to frequent specialized wine stores or wineries (see, for instance, Mueller and Szolnoki, 2010).”