Cognitive consistency and the formation of interpersonal attitudes: Cognitive balance affects the encoding of social information

By Bertram Gawronski, E. Walther, H. Blank. 2005

142 citations recorded by the source corpus.

Subfields: Cognitive Neuroscience, Social Psychology, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/309a5b9249f6182879ead5f13f8d891d47a83023

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Citations in the corpus

12. Formation, change, and contextualization of mental associations: determinants and principles of variations in implicit measures (2010, background): “Drawing on the notion of cognitive balance (Heider, 1958), Gawronski, Walther, and Blank (2005) found that descriptive information about the relationship between two individuals created implicit evaluations that can be described as balanced when participants formed a positive or negative attitude…”
Changing likes and dislikes through the back door: The US-revaluation effect (2009, methodology): “Although the US pictures were already positive or negative when introduced in the attitude formation stage (see Gawronski et al., 2005, for details), their evaluation was strengthened and bolstered by pairing them with valenced statements (see Appendix).”
The Associative–Propositional Evaluation Model: Theory, Evidence, and Open Questions (2011, background): “…seems limited to conditions in which the relevant source–valence association is created after the acquisition of relationship information (see also Gawronski et al., 2005), these processes of spreading activation can lead to outcomes that contradict the basic notion of cognitive balance (e.g., a…”
When the method makes a difference: Antagonistic effects on “automatic evaluations” as a function of task characteristics of the measure (2009, methodology): “…the primes (e.g., Musch & Klauer, 2001; Simmons & Prentice, 2006; Spruyt et al., 2007), evaluatively inconsistent context stimuli may increase the salience of the valence of a given prime (see Cacioppo et al., 1993; Gawronski et al., 2005c), and hence the response tendency elicited by that prime.”