Relationships among hedonic and utilitarian values, satisfaction and behavioral intentions in the fast‐casual restaurant industry
By Kisang Ryu, Heesup Han, S. Jang. 2010
650 citations recorded by the source corpus.
Subfields: Marketing, Organizational Behavior and Human Resource Management
View Paper: https://www.semanticscholar.org/paper/24eb6792933e3b4198b33aeff532543b4dc1dc4f
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In Marketing
In Organizational Behavior and Human Resource Management
Citations in the corpus
- Hedonic Shopping Motivation and Impulse Buying: The Effect of Website Quality on Customer Satisfaction (2021, background): “Based on this, Ryu et al. (2010) stated that hedonic and utilitarian values significantly influence customer satisfaction, which has a huge effect on behavioral intention.”
- Understanding customers' repeat purchase intentions in B2C e‐commerce: the roles of utilitarian value, hedonic value and perceived risk (2014, background): “A number of empirical studies have confirmed the relationship between value and repeat purchase intention (e.g. Parasuraman & Grewal, 2000; Jones et al., 2006; Ryu et al., 2010).”
- Effective destination advertising: Matching effect between advertising language and destination type (2015, methodology): “” The scales were adopted from a previous study on the hedonic and utilitarian meanings of destinations by Snepenger et al. (2004). A relative index of destination type was calculated by subtracting the utilitarian scores from the hedonic scores, with positive values indicating a more hedonic than u”
- Modelling the relationship between hotel perceived value, customer satisfaction, and customer loyalty (2019, background): “At the other extreme, a small number of researchers adopt customer perceived value as a multidimensional construct (e.g., Williams and Soutar, 2009; Wu and Liang, 2009; Chen and Hu, 2010; Ryu et al., 2010; El-Adly and Eid, 2016).”
- Understanding the effect of social media marketing activities: The mediation of social identification, perceived value, and satisfaction (2019, background): “Aesthetics represents the customer's evaluation of the aspects related to aesthetics of the service experienced; specifically, whether the service was consistent with personal preferences (Ryu et al., 2010; Hosany and Witham, 2010; De Nisco and Warnaby, 2014).”
- Investigating the key factors affecting behavioral intentions: evidence from a full-service restaurant setting. (2011, background): “Since perceived price entails comparison, it then logically falls under the cognitive element or what is referred to utilitarian value by Ryu et al. (2010)”
- Examine the cognitive and affective antecedents to service recovery satisfaction: A field study of delayed airline passengers (2013, methodology): “Previous studies also indicated that customers’ positive consumption emotions enhance customer satisfaction, trust and commitment, which in turn increase customers’ repurchase and positive WOM intentions (Nyer, 1997; Bloemer and Odekerken-Schroder, 2002; Ryu et al., 2010).”
- Experience value as a function of hedonic and utilitarian dominant services (2016, background): “Following Ryu et al. (2010), who studied the relationship among hedonic and utilitarian value in fast-casual restaurants, the present work explores the relationships among different types of hedonic and utilitarian experience value in four different services in tourism, individually and as a whole.”