A stranger's touch : effects of accidental interpersonal touch on consumer evaluations and shopping time

By Brett A. S. Martin. 2012

93 citations recorded by the source corpus.

Subfields: Marketing, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/0496e7e96eaafe9ac2a9e7b1fecb3b4acf54c138

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Dhruv Grewal
2. Charles Spence
3. Anne L. Roggeveen
4. Nancy M. Puccinelli
5. Shpëtim Çerri

In Sociology and Political Science

1. Charles Spence
2. Dhruv Grewal
3. Anne L. Roggeveen

Citations in the corpus

• Store Atmospherics: A Multisensory Perspective (2014, background): “Even incidental touch can be beneficial (Gallace & Spence, 2014; Martin, 2012).”