Chris Nosko
Marketing · 2014
A researcher in the Science corpus: 1 paper; trusts 1 researcher and is trusted by 3 researchers here, as inferred from the citation graph.
Subfields
- Marketing — 12 citations into it; #4,378 of 6,289 by trust here, #5,117 by citations
- Sociology and Political Science — 6 citations into it
- Strategy and Management — 6 citations into it; #8,050 of 10,874 by trust here, #8,809 by citations
Whom Chris Nosko trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Chris Nosko overall
Papers from Chris Nosko's perspective
Ordered by how strongly the researchers Chris Nosko trusts endorse each paper. Same corpus, a different order for every researcher.
- Analyzing the Relationship Between Organic and Sponsored Search Advertising: Positive, Negative, or Zero Interdependence? (Marketing science (Providence, R.I.))
- RFM and CLV: Using Iso-Value Curves for Customer Base Analysis
- What is Different About Online Advertising?
- Empirically Distinguishing Informative and Prestige Effects of Advertising
- Estimating Discrete-Choice Models of Product Differentiation
- An Empirical Analysis of Search Engine Advertising: Sponsored Search in Electronic Markets (Management Sciences)
- Does the Internet Make Markets More Competitive? Evidence from the Life Insurance Industry (Journal of Political Economy)
- Econometric Analysis of Cross Section and Panel Data
- Automobile Prices in Market Equilibrium
- Interaction terms in logit and probit models
Their papers
- Consumer Heterogeneity and Paid Search Effectiveness: A Large Scale Field Experiment (2014) — 363 citations