Su-Yun Chiang
2012
A researcher in the Science corpus: 1 paper; trusts 1 researcher and is trusted by 3 researchers here, as inferred from the citation graph.
Whom Su-Yun Chiang trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
Who trusts Su-Yun Chiang overall
Papers from Su-Yun Chiang's perspective
Ordered by how strongly the researchers Su-Yun Chiang trusts endorse each paper. Same corpus, a different order for every researcher.
- Riding the Saddle: How Cross-Market Communications Can Create a Major Slump in Sales
- An Introduction to Modern Bayesian Econometrics
- Planning Marketing-Mix Strategies in the Presence of Interaction Effects
- The Emergence of Market Structure in New Repeat-Purchase Categories: The Interplay of Market Share and Retailer Distribution
- Reasoning About Competitive Reactions: Evidence from Executives
- The Category-Demand Effects of Price Promotions
- The Long-Term Effects of Price Promotions on Category Incidence, Brand Choice, and Purchase Quantity
- Bayesian Statistical Modelling (Technometrics)
- Bayesian Statistics and Marketing
- Assessing When Increased Media Weight of Real-World Advertisements Helps Sales