Sita Mishra
Marketing · 2017–2020
A researcher in the Science corpus: 2 papers; trusts 10 researchers and is trusted by 1 researcher here, as inferred from the citation graph.
Subfields
- Marketing — 36 citations into it; #5,938 of 6,289 by trust here, #5,492 by citations
- Sociology and Political Science — 20 citations into it
- Organizational Behavior and Human Resource Management — 11 citations into it
- Experimental and Cognitive Psychology — 8 citations into it
- Management, Monitoring, Policy and Law — 5 citations into it
Whom Sita Mishra trusts overall
Their strongest outbound trust, strongest first, inferred from their citations.
- Iis P. Tussyadiah
- Edward L. Deci
- Sabine Moeller
- Paurav Shukla
- Richard M. Ryan
- C. Armstrong
- K. Wittkowski
Who trusts Sita Mishra overall
Papers from Sita Mishra's perspective
Ordered by how strongly the researchers Sita Mishra trusts endorse each paper. Same corpus, a different order for every researcher.
- The "What" and "Why" of Goal Pursuits: Human Needs and the Self-Determination of Behavior
- Multivariate Data Analysis (7th ed.
- Factors of satisfaction and intention to use peer-to-peer accommodation
- What's Mine Is Yours: The Rise of Collaborative Consumption
- The burdens of ownership: reasons for preferring renting
- Values and their Relationship to Environmental Concern and Conservation Behavior
- A hierarchical analysis of the green consciousness of the Egyptian consumer
- How consumers' need for uniqueness, self-monitoring, and social identity affect their choices when luxury brands visually shout versus whisper
- Understanding Collaborative Consumption: An Extension of the Theory of Planned Behavior with Value-Based Personal Norms (Journal of Business Ethics)
- A Use‐Oriented Clothing Economy? Preliminary Affirmation for Sustainable Clothing Consumption Alternatives
Their papers
- Luxury fashion consumption in sharing economy: A study of Indian millennials (2020) — 117 citations
- Understanding consumer behavior regarding luxury fashion goods in India based on the theory of planned behavior (2017) — 143 citations