J. Barnes

2003

A researcher in the Science corpus: 1 paper; trusts 0 researchers and is trusted by 2 researchers here, as inferred from the citation graph.

Who trusts J. Barnes overall

1. Erifili Papista

Papers from J. Barnes's perspective

Ordered by how strongly the researchers J. Barnes trusts endorse each paper. Same corpus, a different order for every researcher.

1. The allocation of promotion budget to maximize customer equity
2. A Customer Lifetime Value Framework for Customer Selection and Resource Allocation Strategy
3. Sample selection bias as a specification error
4. Understanding the Impact of Synergy in Multimedia Communications
5. Exploring product and service innovation similarities and differences
6. A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research
7. Mathematical methods of statistics
8. The Impact of Misspecified Item Parceling on Representing Latent Variables in Covariance Structure Modeling: A Simulation Study
9. Is 75% of the Sales Promotion Bump Due to Brand Switching? No, Only 33% Is
10. An Investigation into the Antecedents of Organizational Participation in Business-to-Business Electronic Markets

Their papers

• Establishing meaningful customer relationships: why some companies and brands mean more to their customers (2003) — 132 citations