The effects of corporate social responsibility on brand equity and firm performance

By D. Wang, Pei-Hua Chen, Tiffany Hui-Kuang Yu, Chih-Yi Hsiao. 2015

251 citations recorded by the source corpus.

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

Transformational leadership, corporate social responsibility, organizational innovation, and organizational performance: Symmetrical and asymmetrical analytical approaches (2018, background): “The literature on the association of CSR and organizational performance has grown exponentially in recent years (BernalConesa et al., 2016; Briones Peñalver et al., n.d.; Cuadrado佻 Ballesteros et al., 2017; Farrington et al., 2017; Herrera, 2015; Marin et al., 2017; Moore, 2001; Saeidi et al., 2015;”
Corporate social responsibility, customer satisfaction, and financial performance: The moderating effect of the institutional environment in two transition economies (2017, background): “Here, some researchers have demonstrated that CSR is positively related to financial performance (Alafi and Hasoneh, 2012; Lin et al., 2009; Sun and Kim, 2013; Wang et al., 2015).”
Coordinating a socially responsible closed-loop supply chain with product recycling (2017, methodology): “Recently, Wang et al. (2015) examined the relationships among CSR, brand equity, and firm performance in Taiwanese high-tech companies over the period 2010–2013 using quantile regression and structural equation modeling.”