Collaborative Consumption: Strategic and Economic Implications of Product Sharing

By Baojun Jiang, Lin Tian. Management Sciences, 2016

365 citations recorded by the source corpus.

Subfields: Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/f71c1b352abe46bf9bf98221378a9fd3d1b4b035

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Giana M. Eckhardt
2. Mark Houston
3. Georgios Zervas
4. Cait Lamberton
5. Baojun Jiang
6. A. Rindfleisch
7. Iis P. Tussyadiah
8. Cristiano Codagnone

In Strategy and Management

1. Mark Houston
2. Georgios Zervas
3. Cait Lamberton
4. Baojun Jiang
5. A. Rindfleisch

Citations in the corpus

• Coordinating Supply and Demand on an On-Demand Service Platform with Impatient Customers (2019, neutral): “…that examines operations and pricing issues arising from the sharing economy; see e.g., Benjaafar et al. (2015), Fraiberger and Sundararajan (2015), and Jiang and Tian (2015) examined a customer’s decision to purchase or to rent assets in the presence of “product sharing platforms” such as Airbnb.”
• Effects of Consumer‐to‐Consumer Product Sharing on Distribution Channel (2018, neutral): “Jiang and Tian (2016) examine the impact of consumer-to-consumer sharing of products, where a monopolist manufacturer sells the product directly to consumers.”
• Marketing in the Sharing Economy (2019, background): “Moreover, carsharing services such as Turo appear to both increase product quality and enhance consumer welfare (Jiang and Tian 2018; Tian and Jiang 2018).”