Do consumers know what they want
By Hernan Riquelme. 2001
99 citations recorded by the source corpus.
Subfields: Economics and Econometrics, General Decision Sciences, Marketing
View Paper: https://www.semanticscholar.org/paper/f6dac13f2bbffd3de55185b164418784395c1edd
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In Economics and Econometrics
In General Decision Sciences
In Marketing
Citations in the corpus
- The Personalization of Conversational Agents in Health Care: Systematic Review (2019, background): “…can result in biased decision-making [62], over-reliance on system suggestions [63], and filter bubbles [64], explicit personalization may involve very formulaic and superficial choices for users who may not be well-equipped to customize the presented choices in a satisfactory manner [65].”
- Missing Ingredients in Metaphor Advertising: The Right Formula of Metaphor Type, Product Type, and Need for Cognition (2013, methodology): “After reviewing marketing documents (e.g., catalogs, and webpages) and previous studies about mobile phone shoppers’ perceptions (e.g., Chitturi, Raghunathan, and Mahajan 2007; Riquelme 2001), we selected the eight salient attributes for use in the pretest.”