Celebrity's self-disclosure on Twitter and parasocial relationships: A mediating role of social presence

By Jihyun Kim, Hayeon Song. Computers in Human Behavior, 2016

332 citations recorded by the source corpus.

Subfields: Communication, Literature and Literary Theory, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/f3846d230a89440f8e0779d79b4c8138aa478184

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Citations in the corpus

Theorizing Development of Parasocial Engagement (2018, background): “Additionally, celebrities’ self-disclosure of personal information in interviews and social media is thought to create a sense of intimacy and immediacy, enhancing PSRs (Kim & Song, 2016).”
Fostering Parasocial Relationships with Celebrities on Social Media: Implications for Celebrity Endorsement (2017, background): “First, consistent with the findings of recent studies (Cohen & Tylor, 2016; Kim & Song, 2016; Labrecque, 2014), we found a direct relationship between social media interactions and parasocial relationships.”
Parasocial interactions with real and virtual influencers: The role of perceived similarity and human-likeness (2022, background): “…or Twitch are often used by influencers to self-disclose personal information, facilitate high levels of immediacy, and offer impressive substitutes for social interaction—all of which have been shown to predict intense parasocial responses (Kim and Song, 2016; Tukachinsky and Stever, 2019).”
Celebrity influences on consumer decision making: new insights and research directions (2019, background): “Celebrities’ self-disclosure of their personal lives and personal experiences through social media networks (SMNs) lead to stronger PSRs friendships with their followers (Kim & Song, 2016), which can increase brand credibility and purchase intention (Chung & Cho, 2017; Hwang & Zhang, 2018).”
Tweeting with the Stars: Automated Text Analysis of the Effect of Celebrity Social Media Communications on Consumer Word of Mouth (2019, unknown): “Further, Kim and Song (2016) find that celebrities' professional/personal self-disclosure on Twitter enhances consumers' feeling of the social presence of the celebrity, thereby positively affecting parasocial interaction with celebrities as well as consumers' retweeting behavior.”