Measuring performance at trade shows: Scale development and validation
By Kåre Hansen. 2004
210 citations recorded by the source corpus.
Subfields: Management of Technology and Innovation, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/f187c2e7cc07c755887ec3397d2219ac4b34552d
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In Management of Technology and Innovation
In Sociology and Political Science
Citations in the corpus
- Managing passenger behavioral intention: an integrated framework for service quality, satisfaction, perceived value, and switching barriers (2011, methodology): “Thus, researchers proposed a hierarchical conceptualization of service quality, which suggest that service quality perceptions are not only multidimensional but multilevel (Dabholkar et al. 1996; Hansen 2004; Woo and Ennew 2005).”
- Cyclical Clusters in Global Circuits: Overlapping Spaces in Furniture Trade Fairs (2008, background): “…their use of trade fairs as spaces for sales and marketing (Rosson and Seringhaus 1995; Seringhaus and Rosson 1998, 2000, 2001; Association of Exhibitions Organisations 1999; Hansen 2004; Peponis, Dalton, Wineman, and Dalton 2004; Smith, Gopalakrishna, and Smith 2004; Rinallo and Golfetto 2006).”