Personality, values, and motivation

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User-generated-content versus marketing-generated-content: personality and content influence on traveler’s behavior (2018, background): “Furthermore, personality is linked to human motivation in studies beyond those of tourism, such as these of the students’ academic motives (Clark & Schroth, 2010; Komarraju & Karau, 2005; Parks & Guay, 2009).”
Understanding repurchase intention of Airbnb consumers: perceived authenticity, electronic word-of-mouth, and price sensitivity (2018, background): “Value is the result of the cognition process that is completed by a mental transformation with a functional consequence and a psychosocial consequence, generating the estimated value of a product or service as a guide to how consumers are expected to behave (Gutman, 1982; Parks & Guay, 2009).”
Hedonism, Achievement, and Power: Universal values that characterize the Dark Triad (2015, background): “Values are of particular importance in predicting behaviors preceded by intent and salient cognition (Parks & Guay, 2009).”
Personality, personal values and cooperation preferences in public goods games: A longitudinal study (2011, background): “Olver and Mooradian (2003) and Parks and Guay (2009) provided excellent discussions of the relationship between personality and values.”