Creating visual narrative art for decoding stories that consumers and brands tell

By Carol M. Megehee, Arch G. Woodside. 2010

96 citations recorded by the source corpus.

Subfields: Computer Graphics and Computer-Aided Design, Literature and Literary Theory, Speech and Hearing

View Paper: https://www.semanticscholar.org/paper/e8d37e16534796a61809ddb68af0ab2bda58d41c

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Computer Graphics and Computer-Aided Design

1. Rebecca Pera
2. G. Viglia

In Literature and Literary Theory

1. Rebecca Pera
2. G. Viglia

In Speech and Hearing

1. Rebecca Pera
2. G. Viglia

Citations in the corpus

• Exploring How Video Digital Storytelling Builds Relationship Experiences (2016, methodology): “The study analyzed the 10 stories presented in the YouTube platform and selected one story following the “pattern-matching” procedure described in Campbell’s seminal work (1975) and more recently in Megehee and Woodside (2010).”