Market Movements: Nongovernmental Organization Strategies to Influence Global Production and Consumption

By D. O’Rourke. 2005

221 citations recorded by the source corpus.

Subfields: Marketing, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/d0728c0ee8924c6c29486a4d9991a34e92632512

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Marketing

1. Niklas Lollo
2. E. Rex
3. H. Baumann
4. D. O’Rourke
5. K. Grunert

In Strategy and Management

1. E. Rex
2. H. Baumann
3. Niklas Lollo
4. D. O’Rourke
5. Joonkoo Lee
6. Gary Gereffi
7. Guido Palazzo
8. Sáchez Mena

Citations in the corpus

• Beyond ecolabels: what green marketing can learn from conventional marketing (2007, background): “Improved consumer information tools are continuously being called for that are, for example, ‘transparent’ and ‘non-misleading’ [44].”
• Transforming Consumption: From Decoupling, to Behavior Change, to System Changes for Sustainable Consumption (2015, background): “Similarly, the development of theGNHIndexinBhutanhasbeensurprisinglyinfluentialasaguidetoanalternativedevelopment and begun to incorporate measures of well-being into their national assessments (140).”