Customer Satisfaction Cues To Support Market Segmentation and Explain Switching Behavior

By A. Athanassopoulos. 2000

705 citations recorded by the source corpus.

Subfields: Marketing, Organizational Behavior and Human Resource Management

View Paper: https://www.semanticscholar.org/paper/ca7f1356b56466951512fc4cfa1a0f234490b7c5

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In Organizational Behavior and Human Resource Management

Citations in the corpus

Does Brand Personality and Perceived Product Quality Play a Major Role in Mobile Phone Consumers’ Switching Behaviour? (2017, background): “In a study by Athanassopoulos (2000), customer satisfaction showed positive influence in preventing bank customers’ switching behaviour.”
The Roles of Quality, Value, and Satisfaction in Predicting Cruise Passengers’ Behavioral Intentions (2004, background): “Since then, numerous studies have attempted to model these relationships (e.g., Athanassopoulos 2000; Baker and Crompton 2000; Cronin, Brady, and Hult 2000; Oh 1999; Petrick and Backman 2002a; Zeithaml, Berry, and Parasuraman 1996).”
Satisfaction Emotions and Consumer Behavioral Intentions (2005, background): “Unfortunately, while the focus of many satisfaction studies has been on the relationships between satisfaction and other constructs, such as loyalty and service quality (see Athanassopoulos, 2000”
Reconceptualizing Service Encounter Quality in a Non-Western Context (2004, result): “This observation is in line with the recent calls for further exploration of the domain of service encounter quality (Athanassopoulos 2000; Caruana and Ewing 2000).”
The Roles of Quality and Intermediary Constructs in Determining Festival Attendees' Behavioral Intention (2007, background): “…mediating and consequent relationships” among perceived service quality, perceived service value, and satisfaction constructs (Rust and Oliver 1994; Athanassopoulos 2000; Baker and Crompton 2000; Cronin, Brady, and Hult 2000; Oh 1999; Petrick, Backman, and Bixler 1999; Zeithaml Berry, and…”
Fundamentals of Information Studies: Understanding Information and Its Environment, Second Edition (2009, background): “Although service quality has been studied extensively, a unifying conceptualization or theory is lacking, as manifested by the absence of a universally agreed upon scope or hierarchy structure (Athanassopoulos, 2000; Caruana, Ewing, & Ramaseshan, 2000; Parasuraman, Zeithaml, & Berry, 1985).”
Profit Driven Decision Trees for Churn Prediction (2017, background): “In saturated markets, the attraction of new customers is very challenging and costs approximately ﬁve to six times more than preventing existing customers from churning (Athanassopoulos, 2000).”
The relationships of cruise image, perceived value, satisfaction, and post-purchase behavioral intention on Taiwanese tourists (2011, background): “Athanassopoulos (2000) pointed out that customer satisfaction is recognized as being associated with ‘value’ and is based.”
The Factors Influencing Churn Rates Among Season Ticket Holders: An Empirical Analysis (2010, neutral): “Some comparable industries to sport, such as complex, high-involvement services like banking, have been studied (Athanassopoulos, 2000; Colgate & Hedge, 2001; Danenberg & Sharp, 1996; Lees, Garland, & Wright, 2007), and the results highlight the importance of customer satisfaction management.”
Churn prediction in subscription services: An application of support vector machines while comparing two parameter-selection techniques (2008, background): “Indeed due to saturated markets and intensive competition, a lot of companies do realize that their existing database is their most valuable asset (Athanassopoulos, 2000; Jones et al, 2000; Thomas, 2001).”