Exploring consumer adoption of proximity mobile payments

By Emma L. Slade, Michael D. Williams, Yogesh Kumar Dwivedi, Niall Piercy. Journal of Strategic Marketing, 2014

335 citations recorded by the source corpus.

The widespread penetration of proximity mobile payment (MP) systems could drastically change the methods in which consumers purchase goods and services. However, earlier forecasts of the success of these systems have been substantially reduced due to lower than anticipated uptake of the supporting near field communication technology. This study explores the potential of a new model of consumer technology adoption, and its extension with trust and risk constructs, in explaining non-users' adoption of proximity MPs. Analysis of data collected from 244 UK consumers reveals that the extended model explains more variance in behavioural intention, but performance expectancy remains the strongest predictor across both models. The findings provide new and important theoretical and practical contributions, particularly for strategic development and marketing of proximity MPs in the UK.

Subfields: Information Systems and Management, Sociology and Political Science, Strategy and Management

View Paper: https://www.semanticscholar.org/paper/c649e574e1229870e616764105c24741df843453

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Citations in the corpus

Consumer use of mobile banking (M-Banking) in Saudi Arabia: Towards an integrated model (2019, background): “…the cyber world (Dwivedi et al., 2018; Kapoor et al., 2018; Roy et al., 2018), the effects of social relationships can either maintain or increase the usage of a given technological service or divert users towards a socially acceptable new technology (Al-Somali et al., 2009; Williams et al., 2015).”
Examining the role of initial trust in user adoption of mobile payment services: an empirical investigation (2015, background): “Technological perceptions, such as perceived usefulness, relative advantage and performance expectancy are found to affect m-payment adoption intention (Yan and Yang 2015; Slade et al. 2014; Shaw 2014).”
Point of adoption and beyond. Initial trust and mobile-payment continuation intention (2020, neutral): “…to note here that though prior literature has described two types of trust, namely continuous and initial trust (Siau and Shen, 2003), only the continuous form of trust, which goes beyond the initial adoption of the product, has been well researched for mobile-based payments (Slade et al., 2015).”
The extended Unified Theory of Acceptance and Use of Technology (UTAUT2): A systematic literature review and theory evaluation (2021, background): “Meanwhile, Slade et al. (2015a) research extended UTAUT2 with addition of perceived risk and trust in provider as new endogenous mechanism to explore consumer adoption of proximity mobile payments.”