Selling Rooms: Hotels vs. Third-Party Websites
By Rex S. Toh, Peter Raven, Frederick DeKay. 2011
175 citations recorded by the source corpus.
Subfields: Marketing, Sociology and Political Science
View Paper: https://www.semanticscholar.org/paper/b1c2eaa5e7027493e0b61bece8945c37bdae4681
How researchers see this paper
The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.
In Marketing
In Sociology and Political Science
- Rosanna Leung
- Chenchen Yang
- Dimitrios Buhalis
- Xiaolong Guo
- Liuyi Ling
- T. Pencarelli
- Matthias Fuchs
- Klaus Weiermair
Citations in the corpus
- Smart hospitality—Interconnectivity and interoperability towards an ecosystem (2018, background): “Countless yield models have been introduced to assist revenue managers to maximise hotel room rate and occupancy, including revenue-maximizing prices for available room over time (Bitran and Caldentey, 2003); customer perception and loyalty (Lin and Huang, 2015; Noone and Mattila, 2009); distributio”
- Opening the online marketplace: An examination of hotel pricing and travel agency on-line distribution of rooms (2014, background): “In this regard, Toh, Raven, and DeKay (2011) studied how hotels can attract consumers to their own websites and call centers to save on considerable commission fees.”