Thrift shopping: Combining utilitarian thrift and hedonic treat benefits

By F. Bardhi, E. Arnould. 2005

258 citations recorded by the source corpus.

Subfields: Food Science, Marketing

View Paper: https://www.semanticscholar.org/paper/aa5be27b538506d0fb3301d9e477d8e539d48ac8

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Food Science

  1. J. Gentry
  2. Shipra Gupta

In Marketing

  1. Paulo Ribeiro Cardoso
  2. Shipra Gupta
  3. S. C. Pinto

Citations in the corpus