Great expectations and broken promises: misleading claims, product failure, expectancy disconfirmation and consumer distrust

By Peter R. Darke, Laurence Ashworth, Kelley Main. 2010

158 citations recorded by the source corpus.

Subfields: Cognitive Neuroscience, Information Systems and Management, Sociology and Political Science

View Paper: https://www.semanticscholar.org/paper/a8c4371ca663a050b690050a114b4afde100e135

How researchers see this paper

The researchers whose trusted networks rank it highest, strongest advocate first. Every researcher gets a different order.

In Cognitive Neuroscience

1. Sergio Román
2. Isabel P. Riquelme

In Information Systems and Management

1. Isabel P. Riquelme
2. Sergio Román

In Sociology and Political Science

1. Isabel P. Riquelme
2. Sergio Román

Citations in the corpus

• The Influence of Consumers’ Cognitive and Psychographic Traits on Perceived Deception: A Comparison Between Online and Offline Retailing Contexts (2014, background): “, skepticism or distrust toward marketers in general, consumers’ commitment to a company, brand, or product) which previous research has found to be related to perceived deception in the advertising and traditional retail context (Ingram et al. 2005; Darke et al. 2010).”